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Creative agency launches winter protection campaign

Posted onPosted on 3rd Dec

Mansfield-based creative agency CCM Group has experienced rapid growth and success this year as a result of investing in the launch of its very own consumer brand, Trusted PPE.

As part of its ongoing commitment to protecting the nation, CCM Group’s consumer brand has signed a major deal with the UK’s leader in outdoor advertising to launch the largest outdoor campaign of its sector this year.

The national campaign’s outdoor sites include the London Underground as well as high footfall locations across major cities, aiming to reach 84% of the population through three different creative messages, including a strong and timely ‘Christmask’ focus.

Trent Peek, group director of CCM and co-founder of Trusted PPE, explained: “The outdoor campaign is aimed at raising awareness of the brand, whilst providing individuals and businesses across the UK with a trustworthy platform to access protective products.

“With the added confirmation of tiered restrictions being put in place on the lead up to Christmas, our team is determined to try and bring a little bit of joy to a bleak situation through the fun and festive protective mask campaign. Through investing in the business, marketing and our product range, there is hope that we can make a positive impact on homes, individuals and businesses across the nation as we stay protected this winter.”

CCM Group supplied tens of millions of high quality and certified PPE products to the likes of the NHS, CEF, councils, care homes and many more in 2020. It then launched its consumer brand, Trusted PPE, in May, focusing on providing these low cost, high demand items to the general public as well as businesses.