Oak Tree and Asquith primary schools, Mansfield, have both received a £400 grant from cereal maker Kellogg’s after completing an innovative online breakfast club training programme that has been developed by Northumbria University.

The course provides information on the benefits of breakfast clubs and healthy eating as well as offering advice on planning, funding and marketing the club.

Clare Harding, head at Asquith, said: “It’s so encouraging to see companies like Kellogg’s supporting breakfast clubs like ours as it means we can carry on delivering the same excellent service to our children and their families. The training was useful and staff picked up some great tips.”

Oak Tree head Sarah Moore said: “We have spent the Kellogg’s funding on toys and games to help our children stay active and interested after they have eaten their breakfast, as well as retaining a small amount to fund our club’s Christmas craft activities. Kellogg’s financial support is invaluable.”

Kellogg’s has been supporting breakfast clubs for 16 years and has set up more than 1,000 new clubs in some of the most deprived areas of the UK.

Earlier this year, Kellogg’s commissioned a national audit of school breakfast clubs, which examined the challenges schools face in sustaining them.

The findings revealed 85 per cent of schools had a breakfast club and 45 per cent of those admitted funding was the biggest need for the future of their club.

That led Kellogg’s to offer sustainability packages of training and funding to schools nationwide to help safeguard the longevity of their breakfast clubs.